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Art of marketing: Attention and persuasion are your best friends
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on
Getting people’s attention and persuading them to take action are two of the most core components of marketing. That’s all it is about. Marketing is a game of human psychology… -
What I Learned About Caste-Based Marriage in India
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on
While I was working on a wedding planner app a few weeks ago, I did some study on Indian matchmaking websites and apps to understand what drives traffic and how… -
The 4 Ps of Marketing
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on
In any part of marketing, there are a few things that you need to keep in mind to be able to become a great marketer. There are different concepts, theories,… -
Digital Marketing terms that sound “Scary” but aren’t
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on
Now that we have understood what digital marketing is, learning a little more about it becomes easier. I’m sure you’ve heard about SEO, PPC, and bounce rate – these terms… -
Building a Simple Digital Marketing Funnel That Converts
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on
You would have seen many fancy digital marketing diagrams with seven different layers and 20 arrow marks. Trying to make sense out of this seems so confusing and irritating, especially… -
Why you don’t need a Marketing Degree to be a great marketer
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on
Having a degree today means nothing if you don’t know how not to rely on it. Having a degree doesn’t guarantee a job, luxury, or even a happy life. People…